Translating Iconic Brands into the Hospitality Space
Purpose
BMC was established to take globally iconic brands into the hospitality space (hotels, resorts, residences, private clubs, food and drink outlets and spas) on one centralized platform.
We strive to optimize returns for our developers & owners and are focused on creating the ultimate guest experiences across all of our brands.
we craft experiences. BMC assists our brand partners to seamlessly extend their brands into the hospitality space: protecting and enhancing their brand equity.
BMC works with our brand partners to help them achieve their brand strategy and goals, targeting the locations and markets where they need to be.
Diversified Platform
We Cover Five Integrated Verticals
Hotel & Resorts
Traditional hotel and resort model as appropriate for each brand partner.
Private Clubs
Private club overlay on the traditional hotel and restaurant model.
Spa
Urban and resort spas: integrated and stand-alone.
Food & Drink
Targeting F&B outlets in high foot traffic locations (city center, malls, mixed use, etc.). Concepts include nightclubs, fine dining, brasseries, cafes and fast casual.
Residential
Strategic brand licensing and interior concepts for projects in international gateway markets.
Strategy
Brand & Experience Led
Value Creation
Brand Suite
'Under One Roof', across multiple customer segments and markets to meet the differing needs of each project and developer/owner.
Translating the Brands
Craft unique hospitality products built to the specific DNA and incorporating the creative essence and aesthetic of each brand.
Existing Customer Base
Leverage the existing brand affiliation and market profile of established fashion and lifestyle brands to deliver an inbuilt customer base and revenue opportunities for each hospitality product.
Operations
In-house management of hotels, resorts, residences and private clubs delivering consistent customer experiences and services.
Business Model
Asset light strategy. To grow our suite of globally recognized brands through long term win win brand and hotel management agreements.
Creating Unique Experiences
Create 'destination' and 'experience driven' hotels, residences and resorts for both the international market and locals with a focus on food and drink and a private membership component, in certain markets.
Central Expertise/Local Execution
Central creative, technical services and operations teams across multiple brands and geographic locations deliver scale and scope of economies executed locally.
Owner Focused
Owner friendly model, process and cost structure for each brand and hospitality product. Flexibility for management JV structures.
Strategic Markets
High growth and Tier 1 markets aligned with the brand's customer base and brand positioning.
